diff --git a/cmake/QtAppHelpers.cmake b/cmake/QtAppHelpers.cmake
index 0c99356db3..f0a300b880 100644
--- a/cmake/QtAppHelpers.cmake
+++ b/cmake/QtAppHelpers.cmake
@@ -40,6 +40,10 @@ function(qt_internal_add_app target)
     qt_internal_add_target_aliases("${target}")
     _qt_internal_apply_strict_cpp("${target}")
 
+    if(NOT arg_NO_INSTALL)
+        qt_apply_rpaths(TARGET "${target_name}" INSTALL_PATH "${INSTALL_BINDIR}" RELATIVE_RPATH)
+    endif()
+
     # To mimic the default behaviors of qt_app.prf, we by default enable GUI Windows applications,
     # but don't enable macOS bundles.
     # Bundles are enabled in a separate set_target_properties call if an Info.plist file